Under Armour has released its ‘United We Win’ collection for Pride month 2021.
The range features apparel, footwear and accessories and sees Under Armour celebrate LGBT+ athletes.
The collection is now available from underarmour.co.uk and underarmour.com.
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Alongside launching the collection, Under Armour says: “No matter who you love or what your pronouns are, we stand behind all athletes, no exceptions. That’s who we are.”
It features a t-shirt and tank top with the Under Armour logo on the front in the Pride flag colours and the collection’s slogan on the back which reads: “United We Win, Divided We Fall.”
The collection includes a t-shirt with “Love All Athletes” across the front, training shorts, joggers, a cap and socks, with prices ranging between £15-£105 or $28-$120.
Customers can also get some Pride-themed footwear including exclusive HOVR Sonic Running Shoes, which feature rainbow soles, laces and an Under Armour logo on the side.
Plus there’s a pair of Pride Slides with a graphic tie-dye effect on the strap included in the range.
Under Armour has also confirmed that they will support the Pride Center of Maryland and their new Heath & Wellness centre, which is dedicated to “serving and being a safe space for Maryland’s sexual and gender minorities.”
Plus the handwriting seen throughout the campaign and on the apparel comes from LGBT+ Under Armour teammates who collaborated on and gave their voice to the collection.
To shop the Pride collection head to underarmour.co.uk and underarmour.com.
You can find out what all the big name brands are doing for Pride 2021 including Converse, Adidas, Ugg and Apple and where they’re donating money to in our PinkNews guide here.